Redefining the visual identity of a contemporary french bistro
Client: Ma Cuisine
Role: Visual Identity, rebrand
Collaborators: Lucca Ejby Wilhjelm
Year: 2025Ma Cuisine is all about the people. The waiters, the fast pace, the French accent and the slightly chaotic, lively atmosphere are what make the place special, so that’s what we built the new identity around.
The identity is inspired by traditional French wine culture, with stamps, rough textures and hands-on details. It’s not meant to feel like a stiff, polished bistro. It’s meant to feel like the real Ma Cuisine: playful, a bit chaotic and genuinely welcoming.